Creators are imagining their own brand collabs with AI.
Written By Loft Social
Brand collaborations have become increasingly popular. With complimentary and sometimes unexpected brand mash ups producing sell out items. Recently these included Nike x Tiffany & Co, Issey Miyake x Dyson, Balenciaga and Crocs and even North Face x Gucci. The outcome of the collabs generate unique buzz worthy items and social media hype. Bringing their brand into the social spotlight as much as their creations.
Now creators, with the help of new AIs like ChatGPT, Dall-E and Midjourney are creating their own imagined world of fantasy brand collaborations - and their audience are loving it. As AI becomes less intimidating and more ‘standard practice’ we’re seeing it mesh into the everyday. What was once something that can ‘create some copy’ is fast becoming something that can create content entirely.
Brand collaborations have become increasingly popular. With complimentary and sometimes unexpected brand mash ups producing sell out items. Recently these included Nike x Tiffany & Co, Issey Miyake x Dyson, Balenciaga and Crocs and even North Face x Gucci. The outcome of the collabs generate unique buzz worthy items and social media hype. Bringing their brand into the social spotlight as much as their creations.
Now creators, with the help of new AIs like ChatGPT, Dall-E and Midjourney are creating their own imagined world of fantasy brand collaborations - and their audience are loving it. As AI becomes less intimidating and more ‘standard practice’ we’re seeing it mesh into the everyday. What was once something that can ‘create some copy’ is fast becoming something that can create content entirely.
Brand collaborations have become increasingly popular. With complimentary and sometimes unexpected brand mash ups producing sell out items. Recently these included Nike x Tiffany & Co, Issey Miyake x Dyson, Balenciaga and Crocs and even North Face x Gucci. The outcome of the collabs generate unique buzz worthy items and social media hype. Bringing their brand into the social spotlight as much as their creations.
Now creators, with the help of new AIs like ChatGPT, Dall-E and Midjourney are creating their own imagined world of fantasy brand collaborations - and their audience are loving it. As AI becomes less intimidating and more ‘standard practice’ we’re seeing it mesh into the everyday. What was once something that can ‘create some copy’ is fast becoming something that can create content entirely.
