Tommee Tippee
Tommee Tippee
Social media management
Social media management
Tommee Tippee has partnered with Loft Social for over a year to manage their organic content and social media across Australia and New Zealand. Together, we relaunched the global rebrand and consistently produce over six pieces of user-generated content monthly for both organic and paid campaigns.
Scope
Content marketing strategy
Content production
Social media management
Community management
User-generated content production
Tommee Tippee has partnered with Loft Social for over a year to manage their organic content and social media across Australia and New Zealand. Together, we relaunched the global rebrand and consistently produce over six pieces of user-generated content monthly for both organic and paid campaigns.
Scope
Content marketing strategy
Content production
Social media management
Community management
User-generated content production
The Strategy
As always, Loft Social begins with a comprehensive strategy to produce, edit, schedule, and manage the social media presence of Tommee Tippee AU and NZ. By leveraging user-generated content for key conversions, we also collaborate with UGC creators to produce and brief diverse creators in delivering demonstrative and educational product videos.
The Strategy
As always, Loft Social begins with a comprehensive strategy to produce, edit, schedule, and manage the social media presence of Tommee Tippee AU and NZ. By leveraging user-generated content for key conversions, we also collaborate with UGC creators to produce and brief diverse creators in delivering demonstrative and educational product videos.
The Results
538%
increase in community growth
57%
increased organic engagements
100k
organic reach per quarter
3k
total content interactions per quarter
70
individual UGC reviews
5%
Average engagement rate
